About Us
Proudly Aussie Owned
ORIGINS
Originally founded in 2024 by Steve and Irina, Baby Todd & Co. was created to provide parents the highest quality children's clothing designed for unrivalled comfort.
WHO WE ARE
Baby Todd & Co. is now operated by Vicky, Tara and Ben - a team of three passionate fashionistas specialising in design, eCommerce, social media marketing and customer service from an office / distribution centre on the Northern Beaches of Sydney.
HOW WE DO IT
By putting customer experience first, this local team fulfils the picking, packing of orders to enable same day dispatch with 100% accuracy!
WHY WE DO IT
Parents want high-quality, perennially stylish kid's clothes that they can trust to last.
Kids want clothing they can feel safe and comfortable in that makes them happy.
We deliver both!
Our Commitment to Service
In 2025 we made the decision to focus on the highest quality bamboo clothing for children and our position as Australia's softest bamboo clothing for children with sensitive skin.
We followed this up by adding our popular loyalty program, The Growth Club. The program rewards parents and provides discounts, offers, early access to new products along the parenting journey.
We then partnered with i=Change. At checkout, our customers can select from 3 charitable causes and we donate a $1 on their behalf. It's our way of giving back without asking for any extra from our own customers.
The Future
"We don't just sell clothes, we sell solutions for parenting challenges"
BECOME A BRAND PARTNER
We are keen to introduce new products into our store that meet our high standards of quality and customer value. If you are an owner of a unique and exceptional children's product, join us as a brand partner.
BECOME A STOCKIST
To become a Baby Todd & Co. stockist, and provide your local parents with immediate access to Australia's softest bamboo clothing for children with sensitive skin - we welcome hearing from you too.
There's an exciting future ahead for Baby Todd & Co.
OUR VALUES
QUALITY
We carefully select every component of every item to ensure it meets the highest quality standards. We place quality over quantity, in all our decision making. Your child's comfort and safety is our top priority.
SUSTAINABILITY
We only work with suppliers who use eco-friendly materials and support raw material sustainability practices (such as bamboo re-forestation). We recycle our soft plastics and paper based waste with Valera Recycling in Sydney, NSW.
COMMUNITY
Our partnership with i=Change enables every customer to decide which charitable cause we donate to on their behalf.
Why we oppose 'fast-fashion'
Children outgrow clothing every 3–6 months, leading to rapid wardrobe turnover.
Australians send 200,000+ tonnes of textiles to landfill each year.
2/3 of kid’s clothing waste comes from ‘fast fashion’/budget brands e.g; Cotton On, H&M, ZARA, Shein, Boohoo.
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Our bamboo production house uses up to 70% less water .v. cotton manufacturing.
Our garments last 3× longer on average thanks to our highest quality fabric selection.
Eco-conscious parents understand high quality clothing improves circular fashion.
We provide premium, 240gsm fabric clothing that lasts wash after wash after wash.
OUR HELPFUL TEAM
VICKY
Specialises in fashion design and apparel innovation.
TARA
Specialises in eCommerce, social media marketing, UGC and customer experience, including customer service.
BEN
Specialises in manufacturing and logistics as well as developing our external partnerships and social responsibilities.
CONNECT WITH US
We strive to be more than just a brand; we’re a community of parents who share a love for our little ones, our towns, villages and neighbours, as well as the future of our environment.
We encourage you to connect with us on social media, sign up for our updates and useful blog notifications, and Tag us in your photos of your little ones wearing their Baby Todd & Co. outfits.
We would appreciate you letting your friends and family know about us, every recommendation helps.
Thanks again for choosing Australia’s softest bamboo clothing for children with sensitive skin, eczema or sensory challenges.
The team at Baby Todd & Co.